Isabelle Apprendi
917-902-8422
isabelleapprendi4@gmail.com
SKILLS
- Microsoft: Excel, PowerPoint, Word
- Google: Docs, Sheets, Slides
- GWI, MRI Simmons, Mintel
- Canva
- Figma
- Instagram, TikTok
- Adobe: Illustrator, InDesign, Premiere, Photoshop, Express, Portfolio
EDUCATION
Syracuse University - S.I. Newhouse School of Public Communications
- Bachelor of Science: Advertising
- Minor: Psychology
- May 2027
- GPA: 3.73
- Dean’s List (all semesters)
EXPERIENCE
Ad Tech and Agency Partnerships Intern, Innovid
New York, NY | Jun, 2025 - Aug, 2025
- Supported agency and brand partnerships by coordinating with clients and internal teams to ensure alignment on campaign objectives and technology solutions.
- Developed an internal resource hub of partnership materials to streamline access and improve team collaboration.
- Built a comprehensive schematic mapping the structure of major holding companies to inform competitive and industry analysis.
- Annotated key insights from meetings, translating discussions into actionable planning strategies for future campaigns.
Strategist, TNH Advertising Agency
Syracuse, NY | Sep, 2024 - Present
- Conduct market research and audience analyses to identify consumer insights that inform campaign direction.
- Develop positioning and messaging frameworks tailored to client goals and target audiences.
- Define KPIs and recommend appropriate measurement tools to evaluate campaign success.
- Support media planning efforts by identifying effective channels and platforms to reach target audiences.
Marketing Intern, Turf City
Wayne, NJ | May, 2024 - Aug, 2024
- Filmed, edited, and produced social media content and advertisements, driving audience engagement and company visibility.
- Managed content publishing across social platforms, ensuring consistency in messaging and brand identity.
- Conducted market research and competitor analysis to inform content strategy and enhance campaign effectiveness.
- Contributed to the development of the company website, supporting design, layout, and content integration.
Intern, Brown Harris Stevens Real Estate
Montclair, NJ | May, 2023 - Jul, 2023
- Assisted with property listings and marketing, including drafting descriptions and creating flyers.
- Supported open houses and property tours, ensuring a professional and welcoming client experience.
- Digitized property documents by uploading files to a shared drive, improving record organization and storage.